Below is a link to a presentation I recently gave to a women’s networking group about why they should write and publish posts on LinkedIn. Using my own process of how I got started posting as an example, I encouraged them to do this in order to both gain a sense of accomplishment and increase their LI visibility. Amazing how many people believe they have no interesting work-related thoughts to share with others. But on this particular evening, I tried to convince my audience members otherwise, encouraging them to just start writing. Although this used to involve putting pen to paper, it’s now fingertips to keyboard. And yet the essential idea is still the same – you have something interesting to tell us in written format. So what’s stopping you? Your reading public is waiting!